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WellAttended: Event and Theatre Marketing / Promotion

WellAttended is a theatre and event marketing podcast for producers looking to increase their ticket sales. William Rader interviews today's most successful event producers once a week, so that you can learn new ways to promote your shows. Each episode ends with actionable advice that you can immediately use to increase ticket sales. Please make sure to subscribe.
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WellAttended: Event and Theatre Marketing / Promotion
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Now displaying: January, 2017
Jan 30, 2017

Joe Edelman discusses how to get amazing promotional photos. He talks about how to find and hire a photographer, how to plan for a shoot, and how to work with a photographer to get the best shots possible.

Joe's photography career has spanned four decades, from his start as a newspaper photojournalist to his work photographing all types of people for commercial clients such as magazines, colleges, corporations, and advertising agencies. He has received both state and national awards for fashion photography and photojournalism.

His work has been published in magazines like Maxim, Cosmopolitan, Get Fit, and Shape. He has been hired to complete assignments for the New York Times and The Los Angeles Times. Joe also has a popular Youtube channel at Photo Joe Edelman where he discusses the hows and whys behind creating great photographs.

Show Notes:

Joe Edelman: http://joeedelman.com
Joe Edelman on Youtube: https://www.youtube.com/user/PhotoJoeEdelman
Join Joe's Facebook Group: https://www.facebook.com/groups/ispphotographers/

View Example Photos: https://wellattended.com/blog/031-get-amazing-promotional-photos-joe-edelman/

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Download our free marketing resources at https://wellattended.com/resources

Jan 23, 2017

Kyle Prescott discusses the fundamentals of producing a local concert. He discusses the costs associated with producing a show, the types of venues to book, and how he works with local businesses to promote his shows.

Kyle is an independent concert promoter and band manager. He attended the University of North Alabama where he received his Bachelor's degree in Entertainment Industry. He's been booking local, regional, and national bands for the past 7 years and managing bands the past 2 years. He works with a wide range of indie, rock, metal, hardcore, and punk bands. He started out booking in basketball gyms and skating rinks until he was eventually able to find a home at a reliable venue where he books a majority of his shows.

Five years ago, he started an annual summer festival called Summer Bash where over 10 bands play over multiple stages. He also recently accepted a position as a booking agent at The Wavelink Agency where he is booking multiple tours throughout the year.

Show Notes:

Facebook: https://facebook.com/KyleSPrescott

Twitter: @kylesprescott

Instagram: @kylesprescott

Email: kpentertainmentpresents@gmail.com

WellAttended on Facebook - https://www.facebook.com/groups/1844088272479545/

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Download our free marketing resources at https://wellattended.com/resources

 

Jan 16, 2017

Jeff McBride discusses how he produces a successful monthly variety show in Las Vegas. He talks about how he started the Wonderground, why he made it a variety show and how that helps build his audience, he explains the differences between radiant and magnet marketing, and how he makes his guests feel special.

Jeff is a three time award winner at the International Grand Prix of Magic in Monte Carlo and is widely recognized as an innovator in contemporary magic. For several years, Jeff headlined at Caesars Magical Empire in Las Vegas, where he was voted critics' choice as Best Magician in Las Vegas. He is also a three-time Guiness World Record holder.

Jeff has been featured on every major television network with appearances on The World Magic Awards, Masters of Illusion, Celebracadabra!, and Mindfreak. Jeff has even gone where no magician had gone before as a special guest on Star Trek: Deep Space Nine.

Show Notes:

Wondergound - http://vegaswonderground.com/
Jeff McBride - http://mcbridemagic.tv

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Download our free marketing resources at https://wellattended.com/resources

Jan 9, 2017

Clay Mabbitt discusses how to turn email subscribers into ticket buyers. He explains how to grow your list, how to build relationships with subscribers, the types of content to send, and how to tell if your emails are being effective.

While working in the professional marketing world in 2010, Clay volunteered to promote a show he was appearing in at a small theatre in Indiana. During that process he realized many of the marketing tools and tactics that are commonplace in a more "corporate" environment are either unknown or misunderstood in many small theatres. The week after that first show closed he began work on SoldOutRun.com where he has since accumulated years worth of blog posts and podcast episodes about what he's learned in the process of translating his experience in the marketing world into the world of theatre.

Show Notes:

The Email Marketing Primer For Theatres - http://soldoutrun.com/email-marketing-primer/

The Big List of Theatre Marketing Tactics - http://soldoutrun.com/theatre-marketing-tactics/

Contact - http://soldoutrun.com/ask-me/

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Download our free marketing resources at https://wellattended.com/resources

Jan 2, 2017

Kate Trammell explains how to write a hook-able resume for an arts career. She discusses the differences between a CV and a resume, how to tailor your resume for a specific job, how to list your accomplishments, and the best ways to format your document.

Kate is a New York City based events, career, and creative workshop educator, theatre artist, and educational theatre blogger. She has a Bachelor's degree in Theatre with an emphasis on Acting & Directing from Sam Houston State University. She has also trained in improvisation at the ColdTowne Theater in Austin, Texas.

While in Austin, she started working as a teaching artist in public schools and private workshops and as an arts administrator for non-profit organizations. She earned her Master's degree in Educational Theatre from New York University.

Show Notes:

Kate Trammell - http://www.katetrammell.com/

Email – thekatetrammell@gmail.com

Download Kate's Resume - https://wellattended.com/blog/027-writing-hook-able-resume-arts-career-kate-trammell/

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Download our free marketing resources at https://wellattended.com/resources

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