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WellAttended: Event and Theatre Marketing / Promotion

WellAttended is a theatre and event marketing podcast for producers looking to increase their ticket sales. William Rader interviews today's most successful event producers once a week, so that you can learn new ways to promote your shows. Each episode ends with actionable advice that you can immediately use to increase ticket sales. Please make sure to subscribe.
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WellAttended: Event and Theatre Marketing / Promotion
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Now displaying: August, 2017
Aug 28, 2017

Anna Rose Ii-Epstein discusses how to produce a 24 hour play festival. She talks about the purpose behind running a festival, how to create the schedule, how to organize the volunteers, and how to best promote it.

Anna Rose is a co-founder of Nothing Without a Company. Although a native of Texas, she has considered Chicago and the theatre community her home for over 14 years. She fell in love with Chicago while attending the National High School Institute Cherub program at Northwestern. Soon after, she attended DePaul Theater School and Columbia College Chicago, where she received her BFA in Acting with a minor in Directing. She has performed, directed, assistant directed, assistant taught, and produced over 25 new plays with Nothing Without a Company and various other companies.

Show Notes:

Nothing Without a Company - http://www.nothingwithoutacompany.org/

Facebook - https://www.facebook.com/NothingWithoutACompanyChicago/

Click here to download the artist agreement and email template - https://wellattended.com/blog/060-produce-24-hour-play-festival-anna-rose-ii-epstein/

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Download our free marketing resources at https://wellattended.com/resources

Aug 14, 2017

Mike Broemmel discusses how to sell out shows with group sales. He talks about the type of businesses to contact, how to reach out to them, and explains his pitch and how he incentives them to buy tickets.

Mike is an award-winning playwright, novelist, short fiction author, and an inspiring lecturer. Mike began his career in the political arena working in the White House Office of Media Relations during the administration of Ronald Reagan.

In the past decade, Mike has garnered attention for his compelling and at times controversial plays. A number of his plays have been produced across the U.S., including The Row, Goddess People, Taking Tea with the Ripper, and The Bonfils Girl.

Show Notes:

Theatrix USA - http://www.theatrixusa.org/
Facebook - https://www.facebook.com/TheatrixUsa/
Twitter - https://twitter.com/TheatrixUSA

Act One Productions - http://www.act-one-productions.com/
Facebook - https://www.facebook.com/ActOneProductionsUSA/
Twitter - https://twitter.com/ActOneProd

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Download our free marketing resources at https://wellattended.com/resources

Aug 7, 2017

Bruce Pachtman discusses how to write a hook-able show description. He discusses why you should take time to write a description, how to use it most effectively in your promotional material, and how to use it draw people to your shows.

Bruce wrote and performed a solo show titled, “Don't Make Me Look Too Psychotic”. It was scheduled to run for 18 performances in San Francisco but continued for 68 weeks. He played Philadelphia for four months and reopened in San Francisco for another 13 weeks. “Psychotic’s" remarkable run had an unexpected result. Other solo performers engaged Bruce to guide their marketing and publicity campaigns. His client list has grown to include theaters, dance and opera companies, bands, improv groups, and comedians.

Bruce spent four years as the marketing director of Pocket Opera and has worked extensively with W. Kamau Bell Productions as a producer, publicist, and marketing director. In addition to all this, Bruce has produced numerous shows in the Bay area.

He is currently the co-producer of Solo Sundays, a solo performance series which is now in its 9th year. Bruce founded the Solo Performance Workshop solo performance school. He also teaches courses in publicity, marketing, and producing shows.

Show Notes:

Email: brupach@gmail.com
Facebook: https://www.facebook.com/bruce.pachtman.7
Solo Sundays: https://www.facebook.com/solosundays/

Click here to download the promo piece guide: https://wellattended.com/blog/058-writing-compelling-show-description-bruce-pachtman/

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Download our free marketing resources at https://wellattended.com/resources

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